Perform content audits, monitor your backlinks, and grow organic traffic to your WordPress website. This selection of free SEO tools will help you with various SEO tasks, such as keyword research, on-page SEO, link building, and more. One key advantage of Serpstat is its batch analysis capability. You can analyze multiple domains or keywords at once, making it a better fit if you’re managing multiple projects. You could analyze one of your competitor’s websites to see where they’re getting their backlinks from.
Unlock the power of advanced SEO tools and data-driven insights. Leverage the largest, most accurate search keyword database to discover and prioritize the best keywords for your site. You can ask for advice, generate content ideas, and even get help with keyword research. It’s like having an SEO buddy you can brainstorm with anytime. Lighthouse provides audits of performance, accessibility, web apps, SEO, and more.
KeySearch works particularly well for businesses ready to move beyond basic keyword research into more serious SEO work. Its balanced feature set covers all major SEO needs without the complexity and cost of enterprise platforms, making it ideal for growing companies with limited marketing teams. Seed Keywords is a great tool for brand new businesses to use when searching for their USP and how to word their messaging.
The Free SEO Report Card by Singularity Digital
It includes keyword research, SEO audits, backlink data, rank tracking, and content ideas, all packaged in a user-friendly dashboard. The platform is backed by Neil Patel’s brand and is designed to guide beginners through the basics while still offering enough depth for more experienced users. It combines several tasks (keyword research, SERP analysis, and on-page optimization) in one place, which helps streamline workflows for individuals and teams. While it’s highly focused and practical for local SEO, it doesn’t cover the full range of organic SEO features like backlink audits or deep content optimization. Citation data can occasionally lag and may require manual checks, and some users might want more advanced analytics than what the platform currently offers.
Affordable SEO Tools for Best Results
You can also audit your own listings, monitor how they rank, and track how competitors position similar products. This makes it easier to optimize your titles, tags, and descriptions with terms that match buyer intent. It’s a beginner-friendly tool that walks you through the key steps of optimizing your site for search engines. Surfer works by analyzing the top-ranking pages for a specific keyword, then generating suggestions for terms to include, ideal content length, headline structure, and more.
Another free resource that I find invaluable is Google Trends. This tool provides insights into the popularity of specific search queries over time, which helps identify trending topics and seasonal variations in search behavior. For instance, if I notice a spike in searches for a particular topic, I can quickly create relevant content to capitalize on that interest.
Surfer SEO has earned respect for its content optimization features. Their free tools—specifically the Keyword Surfer Chrome extension and a limited free SERP analyzer—help me assess how well a page aligns with targeted keywords. KWFinder is a highly intuitive keyword research tool built to help you find and target relevant keywords to supercharge your website’s SEO strategy. From local search terms to long-tail keywords, KWFinder uses data from SERPs to offer insights into keyword density, difficulty, search volume, and more.
- Answer The Public is a super free tool to find more “question keywords”.
- This is all in one SEO tools to complete your website audit using without any money or payment.
- ContentKing is a real-time SEO auditing and content tracking tool — it tracks your website 24/7, so any issues related to SEO don’t go unnoticed for too long.
- The pro plan gives access to many more elements and templates.
- While Google is the dominant player in search engines, I always emphasize the importance of considering Bing as well.
- It helps you meet the search intent and answer what readers actually want to know.
BrightLocal also offers a Simply Listings account for $2 per site pay-as-you-go plan or $100 per location, per year. With Simply Listings, you can expand your visibility by getting your company information into dozens of online business directories. The SEO Anomaly $100 plan gives you access to Active Sync and GBP Post Scheduler as well. Paid plans range from $53.25 to $133.25 per month when paid annually—you get four months free with annual billing. Month-to-month pricing ranges from $89.99 to $199.99 per month. Ahrefs provides several online resources to help you master the platform and SEO.
Ubersuggest is the best SEO tool for small businesses because it offers a broad set of features in a simple, accessible interface – at a price point that works for limited budgets. It’s built for marketers, entrepreneurs, and website owners who want actionable SEO insights without needing to be experts. Pricing starts at $99/month, with no free plan, though there is a 7-day money-back guarantee.